Advanced SEO Strategy & Consulting
Search Engine Optimization and Google Analytics can quickly get complicated and takes a commitment for it to work. The first move is finding the right SEO consultant with the knowledge and experience to apply SEO to help meet your business goals.
I’m a Boston-based SEO consultant with over a decade of SEO and content experience for businesses ranging from enterprise international sites with millions of pages to smaller startups. I’m now providing strategic freelance SEO consulting and advice.
I the needs of organizations by building the right SEO strategy and establishing KPIs, goals, improved user experience, and creating ongoing processes and systems to drive traffic and revenue.
Make your site more search engine friendly so potential customers can find it, and get people to take the actions you want once they get there.
My Approach to SEO
Whether your website and business is huge or small, I take a holistic approach with SEO because it can’t be done well existing in siloes.
I secure alignment with product, development, content, and engineering teams to implement initiatives and integrate SEO with marketing channels.
Crucially, I communicate SEO needs, and priorities, and report progress to executives and stakeholders without the technical jargon (unless it’s requested).
Above all, I tie everything together to provide real business value by driving traffic and revenue.
SEO Service Specialties
- Comprehensive SEO Strategy
- Technical SEO
- Website, Content & Competitor Audits
- Enterprise SEO
- Website Migrations
- Google Updates, Requirements & Recovery
- Traffic Analysis
- Keyword Strategy, Research & Mapping
- Content Strategy: Full-Funnel & Editorial
- Conversion Rate Optimization (CRO)
- Off-Page SEO: Linkbuilding Strategy & Content Promotion
- Competitive and Market Analysis
- Google Analytics & Search Console
- SEO Reporting & Monitoring
SEO Service Offerings
SEO Strategy
Developing strategies that are active and create new initiatives, opportunities, and assets, rather than “only” fixing what’s already there.
SEO Consulting
Both monthly, ongoing SEO consulting engagements as well as tactical advice for specific problems and issues.
SEO Audits
Full website quality audits, technical audits, competitive audits, keyword audits, link building audits.